What drives and stimulates people to change their day-to-day routines to new ways of working and being? That question is at the heart of the futures ready practice on impact. It is the smallest possible intervention that will have the biggest impact on your course for the future. This practice helps you to bring all actions and interventions in line with the purpose of your team or organization and it helps your team to be activated on their intrinsic motivations for change. Most often it is this purpose driven approach that proves to be most successful for transformation. When you want to make impact with what you do, the way that you monitor and measure your actions against your overall purpose is crucial. It keeps engagement high, especially when things get really tough. And it will become tough, because change is never easy (or it would have changed already).